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Lecture PPT's for MBA IV semester 2010-12 Batch

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Applicability: MBA IV semester

Dear MBA IV semester Students,

Attached Lecture PPT of Decision Making Skills session 1.

Attached Lecture PPT of Decision Making Skills session 2.

Attached Lecture PPT of Decision Making Skills session 4.

Attached Lecture PPT of Service Marketing Unit-1.

Attached Lecture PPT of Customer Behaviour for Services session-3.

Attached Lecture PPT of Service Marketing Mix.

Attached Lecture PPT of Service Marketing (Physical Evidence)

Attached Lecture PPT of Service Marketing (Role of Employees)

Attached Lecture PPT of Service Marketing (Service Process)

Attached Lecture PPT of Service Marketing (Service Product)

Attached Lecture PPT of Service Marketing (Pricing of Services)

Attached Lecture PPT of Service Marketing (Strategies to manage inventory in services)

Attached Lecture PPT of Service Marketing (Segmenting and positioning services)

Attached Lecture PPT of Service Marketing (Promotion of Services)

Attached Lecture PPT of Service Marketing (Managing Inseparability)

Attached Lecture PPT of Service Marketing (Service Quality and Service Standards)

Attached Lecture PPT of Service Marketing (Strategies to deal with Intangibility)

Attached Lecture PPT of Service Marketing (Session 1 International Marketing)

Attached Lecture PPT of Service Marketing (Product & Price in International Markets)

Attached Lecture PPT of Service Marketing (Distribution & Promotion Decisions in International Marketing)

Attached extra readings of Service Marketing (Price & Quality in Services)

Attached extra readings of Service Marketing (Problems & Strategies in Service Marketing)

Attached extra readings of Service Marketing (Service Encounter Satisfaction-Walker)

Attached extra readings of Service Marketing (Coping with Supply Demand Imbalances)

Attached extra readings of Service Marketing (Intangibility to Tangibility)

Attached extra readings of Service Marketing (International Marketing Pricing)

Attached extra readings of Service Marketing (Standatdisation vs Adaptation)

Download the attachments from the attachment area on the right hand side corner of this page.

Best wishes,

Prof. Aditi Naidu

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Attachments

Download attachment DMS_1_BY_AN_MBA_IV_369754800.pdf
Download attachment DMS_Session_2_BY_AN_MBA_IV_578973085.pdf
Download attachment DMS_Session_4_BY_AN_MBA_IV_818587273.pdf
Download attachment SERVICE_MARKETING_UNIT_1_by_Aditi_Naidu__Compatibility_Mode__237476485.pdf
Download attachment Customer_Behaviour_for_Services_462475200.pdf
Download attachment The_Services_Marketing_Mix_By_Aditi_Naidu_for_MBA_IV_386176489.pdf
Download attachment SM_Physical_Evidence_BY_AN_MBA_IV_899534523.pdf
Download attachment SM_Role_of_Employees_BY_AN_MBA_IV_531771461.pdf
Download attachment SM_SERVICE_PROCESS_BY_AN_MBA_IV_932335082.pdf
Download attachment SM_Service_Product_BY_AN_MBA_IV_154142922.pdf
Download attachment SM_Pricing_of_Services_BY_AN_MBA_IV_718891811.pdf
Download attachment SM_STRATEGIES_TO_MANAGE_INVENTORY_IN_SERVICES__MBA_IV_BY_AN_126158473.pdf
Download attachment SM_SEGMENTING_AND_POSITIONING_SERVICES_BY_AN_MBA_IV_532269534.pdf
Download attachment Promotion_of_Services_MBA_IV_SM_BY_AN__Compatibility_Mode__619623547.pdf
Download attachment MANAGING__INSEPARABILITY_MBA_IV_SM_BY_AN_784233652.pdf
Download attachment Service_quality_and_service_standards_MBA_IV_SM_by_AN__Compatibility_Mode__927095263.pdf
Download attachment Strategies_to_Deal_with_Intangibility_MBA_IV_SM_by_AN_637608209.pdf
Download attachment PPT_SESSION_1_INT__L_MKTG_SM_MBA_IV_BY_AN_994754481.pdf
Download attachment PPT_of_Product___Pricing_in_International_Markets_SM_MBA_IV_BY_AN_509812289.pdf
Download attachment PPT_SM_Distribution_and_Promotion_decisions_in_international_marketing_MBA_IV_BY_AN_454677710.pdf
Download attachment price_and_quality_in_services_334406895.pdf
Download attachment problems_and_strategies_in_services_marketing_596599350.pdf
Download attachment Service_encounter_satisfaction_Walker_431637509.pdf
Download attachment coping_with_supply_demand_imbalances_484647444.pdf
Download attachment intangibity_to_tangibility_554049037.pdf
Download attachment Extra_Readings_SM__International_Marketing_Pricing_MBA_IV_by_AN_380556554.pdf
Download attachment Extra_Readings_SM_Stadardisation_vs_Adaptation_MBA_IV_BY_AN_206831725.pdf

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